The Final Top 10 Social Media Active Companies in Manchester
10. Manchester Airport
It maybe an Airport, but it’s certainly a company based in Manchester that is making the most out of social media with a great ratio of Facebook & Twitter followers.
9. The Trafford Centre
Renamed intu Trafford Centre after intu purchased the shopping centre for £1.6 billion from Isle of Man based, Peel Holdings, owned by Manchester-regenerator billionaire John Whittaker.
The Trafford Centre has adapted their marketing strategy towards tying in social media along with traditional methods such as television and print. With over 133,000 Likes and almost 638,000 check-ins, Facebook has been a predominant force to their online marketing reach.
8. The Warehouse Project
The closest thing since the ‘Madchester’ era, The Warehouse Project has bought the clubbing scene to all new levels since it’s launch from the Boddingtons warehouse in the mid naughties. The success from their high following is also backed from the page engagement from the fans. Recently WHP introduced a great concept of trying to find attendees from their first year in 2006, offering tickets to the people in the photos who came forward. A social media campaign that we love at Cunning Plan!
Mainly known for it’s flavored soft drink, you wouldn’t have to look far in the Far East to find a can, never mind a Manchester corner shop! The huge worldwide popularity for the brand has not gone unnoticed by it’s social media presence. A staggering 345,000 people Like the official page on Facebook. However a further Twitter campaign could easily tip Vimto to being a top 5 contender. Maybe a leaf out of Skittles or Rowntree’s Randoms social media presence may add a cutting edge to their performance?
6. PG Tips
HEY MONKEY – That all time famous quote by fellow Northerner Jonny Vegas is probably one of the most memorable PG Tips televised adverts. The social media continues to use the well loved monkey and even references back to the classic adverts. A great following and engagement ratio represents a hugely successful campaign for PG Tips.
The official England Football Team Supplier and a true global brand, Umbro has been supplying the sports stars from Manchester to Saudi Arabia. With its world headquarters in Cheadle, Umbro has been a pioneering brand from Manchester.
With over half a million fans on facebook, again this has sufficiently supported it’s claim in the top 5 manchester social media brands.
4. JD Sports
Bury based sports fashion chain; JD Sports has stepped up their focus on social media over the past year. A terrific Facebook page, attracting well over 700,000 fans firmly cements its stake as one of Manchester’s top social companies. Well done over the past year!
It’s no surprise to see such a strong brand in the top 3 and really if we take the passion for football into consideration, McVitie’s would win on the corporate side of looking at top businesses. However we have to admit are we really cheating by counting the Jaffa Cake Facebook page? A staggering 802,000 people follow Jaffa Cakes on Facebook.
2. Manchester City
In social media terms, Manchester City is phenomenal, in the past we have seen #BlueView – an interactive tweet board on match day, a well optimized YouTube channel and a huge following on both Facebook & Twitter – Keep up the great work City!
1. Manchester United F.C
Well you probably guessed it, the most followed football club in the world, is the most followed on Social Media in Manchester too. 35 million people Like Manchester United on Facebook and in only 2 weeks Manchester United have attracted just over 560,000 followers. What more needs to be said for a brand with this sheer fan power!
There you have the Top 10 most followed Manchester companies on social media. Be sure to check out the full 25 in our other post this week.