Cunning Plan announces a Three-Year Deal to Continue Supporting Chester Market

We’re proud to announce the renewal of our partnership with Chester Market, securing a three-year contract to continue delivering social media and digital content support. This marks a significant milestone in our ongoing collaboration, which began before the original market closed its doors.

Before the new market’s opening in 2022, we implemented a pre-opening strategy that successfully grew the audience to 7.1K across all channels. This was achieved through consistent communication, engaging local influencers, and sharing updates on the market’s development.

Since the launch, we’ve maintained a hands-on approach by visiting the market monthly to capture engaging social content and encourage traders to share collaboratively. Our close collaboration with the market team to promote events and initiatives has contributed to the venue attracting 5 million visitors in just two years.

Shop Local. Eat Global

Looking ahead, our goal is to continue crafting compelling content that highlights the unique stories of Chester Market’s traders and reinforces the market’s position as a central hub in the local community. We’re committed to supporting both the venue and its traders to ensure sustained growth and engagement for years to come.

James Adam, MD of Cunning Plan commented:
Chester Market has been an incredible project to be part of, from navigating the challenges of the closure to celebrating the successes of the new venue. We’re excited to continue this journey over the next three years, helping to build on the momentum and drive even more visitors to this fantastic destination.

Stay tuned for more updates on our work with Chester Market and other exciting projects across the North West.

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“...their understanding of the retail sector is second to none. “...their understanding of the retail sector is second to none. “...their understanding of the retail sector is second to none.

The team at Cunning Plan is an extension of our internal marketing team. I completely trust them to deliver great results, be creative and help support the business. We have worked closely together for many years on a variety of projects – their understanding of the retail sector is second to none.

Lynne Glover, Centre Manager ~ Savills

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