WHAT IS SOCIAL MEDIA MARKETING?
You probably (hopefully) already have social media for your business, so you already know the basics. But, to really understand why this is important, you need to know more about what it is and why you need it. To start with, social media marketing links in to both inbound (permission based) marketing and outbound (interruptive based) marketing. By hopping on social media, you’ll help to increase brand awareness, drive engagement and increase web traffic. If you know what you’re doing, that is.